Proximity (or Beacon) marketing is considered the world’s most exciting mobile marketing technology for businesses today. Proximity marketing beacons are small, battery-operated wireless devices that transmit Bluetooth signals to nearby smartphones within a 400 meter range (approximately 4 football fields). The beauty of these beacons is that you can easily change your message from the convenience of a laptop. What’s more, they are mobile! You can place a beacon in a desired location and leave it there for as long as you’d like, or you can carry the beacon with you – in your car or on your person.
What does this mean to you, the home seller? In today’s world of fast paced, high tech marketing, you’ll want to work with a real estate agent who uses this mobile technology in the marketing of your home. Imagine details and photos of your home broadcasted to cell phones and tablets of potential buyers! Promote your home, announce an upcoming open house, transmit new photos. The marketing, or messaging, potential is endless! And yes, you guessed it. Rick Sheppard has recently added Proximity marketing to his home sales package – no cost to his clients! Give Rick a call at (610)864-9872 and he’ll be happy to answer any questions you have.